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Z.Hera "Peacock": Dance-pop from a writer who seems to have studied études and preludes, featuring a rookie singer who puts strain in her upper register in a way that's heart-tuggingly passionate, like the best of the '80s. She's got something, as does whoever wrote and produced the song, even if it's getting nowhere on the charts.



It would help if the visual concept were more than just "I'm young, I'm fresh, and I dance pretty well." In the video she's a caged bird who escapes her garret into a land of balloons and Swiss roofs and soap bubbles. The lyrics (English version here) are about never giving up in the face of adversity or a love object's indifference ("Nobody close, I'm feeling lonely, bitter cold/Only thought it makes me stronger"). Then she steps through her wardrobe into a tinseltown freeze, but she's feeling fire, and her energy never flags.

Live on Mcountdown, she hits both her marks and her notes:



Can't find definitive info regarding her label, but she seems to be contracted directly to CJ E&M rather than one of their Mnet subsidiaries. I didn't know they had their own singers.

Baek Ji Young "떠올라": Baek Ji Young has been doing well recently with ballads of dripping emotion, no droplet or gusher held back, one of the few ballad singers to reach me consistently. But she has an easy touch on dance tracks, into which she inserts pangs and power, also reaching me.



She's got a long résumé, and had to overcome vicious and detestable slut-shaming, like what was done to Paris Hilton but in a country where capitalizing on notoriety isn't really an option, at least where she was situated in the biz 13 years ago. In any event, I'm looking forward to exploring the back catalog: according to Wikip she started off with Latin-flavored dance tracks.

BoA: BoA is an astonishingly fluid dancer, my favorite in the world. In comparison, her voice often seems locked-in. But her nasal soundpack is just right for the OST ballad "Between Heaven And Hell": restraint, clear line on the melody, dignified little quavers.

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Frank Kogan

March 2025

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