Mar. 2nd, 2012

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In ChoColat's "I Like It," 14-year-old Melanie lets loose with a wail of "I want it all, all or nothing," that pierces steel, leaps rooftops, and calls across oceans. Back in their introduction vid last July she was at ease and charming in a normal-girl bubbly way. Seems like a winning combination: camera-ready everyday warmth and a voice that can launch rivers and wring us dry.



ChoColat aren't getting far commercially yet, unfortunately: "Same Thing To Her,"* entered the Gaon chart last week at 83 and immediately took a step back to 132; the previous two singles didn't do much better. Fingers crossed. Strong beats, passionate singing, hot melodies. Yet another set of songs that remind me of freestyle. I know I've been making that comparison so much recently that it's likely losing its impact and meaning. I'll need to give this a post of its own sometime soon, freestyle to K-pop, or at least provide links to try and demonstrate the connection. (For what it's worth, all but one of ChoColat's songs are composed by either Norwegians or Brits, though with some Korean and Korean American input but none from the American East Coast, which is where freestyle originated. By the way, there's a sad story about one of the Korean American songwriters which I'll mention in the comments.)

Race )

*Also called "One More Day."

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Frank Kogan

July 2025

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