Frank Kogan

You are wise to not watch the light-entertainment videos, a lot of them are incredibly boring! Not as boring as the reality-show style videos though... you need to really, really be obsessed with a group of people to watch something like this (http://www.youtube.com/watch?v=bxslGRW0sCA), where nothing happens all the way through to the end (but like a sad fangirl, that's exactly what I did... well, there's a soundtrack and an edited rhythm to this, actually it's not so bad.) I think the fact that clips like this, without the soundtrack or editing, will show up on news programs in Korea speaks to a really high level of obsession with celebrity (which is of course not unique to Korea, but maybe more concentrated there, because it's a smaller and more "connected" country). I think the fact that this level of interest is normal for even semi-motivated fans is why the Koreans had to invent an entire other level of crazy stalker fan (the "sasaeng") who will physically stalk famous people and their relatives, not just know a lot about them through publicly-available internet clips. I think this level of interest is what Ludacris' art-direction people were getting at when they made this series (http://www.youtube.com/watch?v=kPwTYHE1a0E) of headphone ads. And finally, to bring this discussion back to the realm of "art", here's a brilliant parody (http://www.youtube.com/watch?v=Neyrf3rVGi8) of the Ludacris ads. (Culminating in this (http://www.youtube.com/watch?v=E2Qv7FtVBac&list=UUgJnfXRU75oP_6uF-qfUMJA&index=8&feature=plcp) bit of brilliant weirdness.)