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I link Megan McCauley's "Tap That" wherever necessary, but I've decided it's time to embed it. Think of it as mandatory listening for those wanting to participate in the Ke$ha-3OH!3 convos - Max Martin and Dr. Luke combining Salt-N-Pepa style hip-hop with hard-rock tune-pop back in 2006. (Dr. Luke is a producer and co-writer of Ke$ha's "TiK ToK.")

Date: 2010-03-12 07:26 am (UTC)
From: [identity profile] skyecaptain.livejournal.com
Pretty sure by now that "Tap That" is as much an epicenter of Max/Luke as "Since U Been Gone" was in 2004. Does anything that sounds even remotely like it pre-date it? (I suppose "epicenter" is the wrong word anyway -- there are songs that technically pre-date "Baby One More Time" but that's still feels like the turning point for what I'm calling the first wave. I would guess that Avril's "Girlfriend" is the bigger shock to the pop chart system now, except there are so many mutating pieces that preceded it, and those pieces seem more important than, e.g. technically-came-first Robyn or more distant sonic forbears like Ace of Base for Britney in 1999/2000.)

That would make "Tap That" the launch of the third wave of Cheiron-orbit Swede dominance. Except I'm not sure if Shellback is Swedish, or how the hell Benny Blanco fits into things. He might be the most important of the third-generation acolytes. This is a longwinded way of saying that Megan and Ke$ha are both on some true 3008 shit. (The Peas just do their own thang, not sure that it has any demonstrable impact on anyone but themselves, but they're big enough so that it doesn't really matter either way -- not unlike Taylor Swift, really!)

Date: 2010-03-12 07:27 am (UTC)
From: [identity profile] skyecaptain.livejournal.com
"sounds remotely like it" while still being produced by the same people, that is.

Date: 2010-03-12 07:32 am (UTC)
From: [identity profile] skyecaptain.livejournal.com
Subject for future research in the third generation is Claude Kelly -- co-responsible for "My Life Would Suck without You" (Kelly tumbles out the other side of her own vortex w/ suggestive lollipop), "Party in USA" (party ethos is there, but fewer brains and, deceptively, it's really a song about weed, not alcohol), "Circus" (Britney posturing as ringleader not as effective as being one on previous record), and some Adam Lambert post-P!nk stuff.

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Frank Kogan

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