Jul. 8th, 2012

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Never got around to answering [livejournal.com profile] arbitrary_greay's comment over on the [livejournal.com profile] snsd_ffa Gangkiz thread regarding the T-ara concept and high production values. "T-ara concept" is the subject of one of my 500 future T-ara posts that are in the planning stage. But in brief, the T-ara concept can be summarized, "Words that rhyme, words that repeat, raps that fit sing-song, any rapper can sing, oeuvre interspersed with drip-drip ballads that are inexplicably good, Qri???, Jiyeon never emotes, they make it all sound easy." For that last, as far as production values go, their songs are well-produced but have an air of being tossed-off. In sound and song they're casual Tommy Rall as opposed to Miss A's heavily perspired Bob Fosse. So, there's nothing in T-ara's music that signifies "High Production Values" or "Musical Ambition," despite the actual care that actually goes into the music and the arrangements.

Vids are a different story )

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Frank Kogan

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